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烫金后名片加工要注意什么?

发布人:济南华政印务有限公司 发布时间:2021-11-08

名片是品牌重要的销售工具,所以在名片设计上,都需要尽力设计出醒目独特的名片设计,其中烫金后加工名片是知名的做法。

Business card is an important sales tool of the brand, so in business card design, we need to try our best to design an eye-catching and unique business card design, among which processing business card after bronzing is a well-known practice.
烫金印刷工艺
Bronzing printing process
烫印,又称烫印,是利用印刷机压制名片的设计内容、排版、文字和图像压制名片纸,通过使用名片纸和烫印模板之间的金属箔进行印刷,印刷版上的图形和金属箔印在名片纸上。成品名片会有明显的印刷凹痕和感觉,所以烫金名片和普通名片在印刷上会有很大的不同。
Hot stamping, also known as hot stamping, is to use the printing machine to press the design content, typesetting, text and image of the business card, press the business card paper, print by using the metal foil between the business card paper and the hot stamping template, and the graphics and metal foil on the printing plate are printed on the business card paper. The finished business card will have obvious printing dent and feeling, so the printing of bronzed business card will be very different from that of ordinary business card.
虽然烫印名片的加工被称为烫金,但颜色不仅可以是金色,还可以是多种颜色,这使得名片设计无论是质感、简约风格还是色彩丰富、复杂的高品质名片都能满足客户的需求。
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Although the processing of hot stamping business cards is called bronzing, the color can be not only gold, but also a variety of colors, which makes the business card design meet the needs of customers whether it is texture, simple style or high-quality business cards with rich and complex colors.
烫金设计除了搭配浅色名片纸外,与深色纸的结合更为突出,就像火光一样耀眼的名片设计,真想好好珍藏。除排版和名片形式外,更多的是思考想要突出哪些品牌诉求和企业理念。所以很多企业经常选择烫金的方法,强调品牌的优雅和古典。
In addition to matching with light color business card paper, the combination of bronzing design and dark paper is more prominent. The business card design is as dazzling as fire. I really want to cherish it. In addition to typesetting and business card form, it is more about what brand demands and corporate ideas you want to highlight. Therefore, many enterprises often choose the method of bronzing to emphasize the elegance and classicality of the brand.
除烫金外,还推荐凹凸、UV工艺。
In addition to bronzing, concave convex and UV processes are also recommended.
现实中,有许多名片设计往往用烫金来代替名片文字上的印刷。第一,印刷油墨往往受名片纸的影响而不出色,影响美观。第二,使用烫金不仅显色,而且手感加分。此外,设计师经常选择较厚的名片纸,由于太厚而无法使用印刷机;如果烫金(烫色)就没有这样的问题了。
In reality, many business card designs often use hot gold to replace the printing on the business card text. First, the printing ink is often affected by the business card paper and is not excellent, which affects the beauty. Second, the use of bronzing not only color, but also feel extra points. In addition, designers often choose thicker business card paper, which is too thick to use the printing press; If bronzing (hot color) there is no such problem.
凹凸:层次感丰富。
Concave convex: rich sense of hierarchy.
前凸后凹,凹凸有致,视觉效果好,有特色,是受欢迎的工艺之一。
Front convex and back concave, concave convex, good visual effect and characteristics. It is one of the popular processes.
紫外线:高光亮泽,凸起。
UV: high gloss, bright and convex.
局部发光,形成明亮的凸起,起到突出局部文字和图案的作用。
Local luminescence, forming bright bulges, plays the role of highlighting local characters and patterns.
创建具特色的名片设计。
Create a distinctive business card design.
每个行业的品类和品牌都有不同的特点和吸引力,所以名片设计不仅仅是一种,各种名片纸和加工设计出每一张令人印象深刻的名片,让你在陌生的开发和客户访问中更加得心应手。
The categories and brands of each industry have different characteristics and attractiveness, so business card design is not just a kind of business card design. Each impressive business card is designed by various business card papers and processing, so that you can be more handy in unfamiliar development and customer visits.
本文的内容是由济南印刷厂给您提供,我们专注客户需求,不断的发展,为客户提供更多的服务,详情可参考我们的网站http://www.jinanyinshuachang.com
The content of this article is provided to you by Jinan printing factory. We focus on customer needs, continuous development and provide customers with more services. For details, please refer to our website http://www.jinanyinshuachang.com

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